The affective part of an attitude is the part most directly related to making the actual purchase.

Name: The affective part of an attitude is the part most directly related to making the actual purchase.
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Question

Quizplus · Accepted Answer

The affective part of an attitude refers to the emotional component of an attitude, such as liking or disliking a product. While it can influence purchasing behavior, it is not the only factor and other cognitive and behavioral components also play a role.

The Affective Part of an Attitude Is the Part Most