Traditionally, consumer researchers have approached the study of decision making from an information-processing perspective.

Name: Traditionally, consumer researchers have approached the study of decision making from an information-processing perspective.
Brand: Quizplus
Rating: 4.8 (41 reviews)

Question

Quizplus · Accepted Answer

This statement is true. Consumer researchers have typically studied decision making using an information-processing approach that focuses on how consumers gather and process information to make choices.

Traditionally, Consumer Researchers Have Approached the Study of Decision Making