Supplier relationships are similar to customer relationships in that they are both considered as _____ to the firm.
A) horizontal relationships
B) vertical relationships
C) internal relationships
D) lateral relationships

Question

Quizplus · Accepted Answer

Both supplier and customer relationships involve the exchange of goods, services, and information between two parties, creating a vertical relationship where one party relies on the other for their specific needs. This reliance and mutual benefit make them essential vertical relationships to the firm. Horizontal relationships refer to relationships between firms at the same level of the supply chain, whereas lateral relationships refer to relationships between firms in different industries. Internal relationships refer to relationships within the firm between different departments or units.

Supplier Relationships Are Similar to Customer Relationships in That They