
When we need a(n) ________, price and product quality may be irrelevant to our purchase decision.
A) emergency product
B) staple product
C) impulse product
D) shopping product
E) unsought product
Correct Answer:
Verified
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Q18: We are more likely to purchase _
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Q22: _ have unique characteristics that are important
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Q38: A(n) _ is a good or service
Q39: _ include convenience products, shopping products, specialty
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