Which of the following is an effect of social influences on consumer buying decisions?
A)Consumers base decision making on the values and beliefs of their culture.
B)Consumers rely on personal experience to make a buying decision.
C)Consumers seek out the opinions of others for decision making.
D)Consumers make decisions based on their ideal self-image.

Question

Quizplus · Accepted Answer

Social influences can affect consumer buying decisions by causing consumers to seek out the opinions and recommendations of others, such as friends, family, or online reviews. This can be due to the desire to conform to social norms or to reduce the perceived risks associated with making a purchase.

Which of the Following Is an Effect of Social Influences