Cooltown University recently invited members of its social network group to enter a contest on U-Tube to design the best video promoting the university. This is an example of what innovative approach?
A) Social group innovation
B) Network innovation
C) Techsourcing
D) Crowdsourcing
E) Insourcing

Question

Quizplus · Accepted Answer

The invitation to the social network group is an example of crowdsourcing because Cooltown University is opening up the contest to a large group of people (the crowd) to participate in creating the best video to promote the university.

Cooltown University Recently Invited Members of Its Social Network Group