Several college students decide to start their own website where they upload stories and links to other websites regarding news on college campuses. This kind of ________ is a new trend in media because more accessible technologies allow easier production of media content.
A) traditional mass media
B) socialization agent
C) user-generated content
D) horizontal integration

Question

Quizplus · Accepted Answer

User-generated content refers to content that is created by users rather than by traditional mass media sources. This new trend in media is made possible by easily accessible technologies that allow easier production and distribution of media content. The given scenario where college students start their own website to upload stories is an example of user-generated content.

Several College Students Decide to Start Their Own Website Where