Which segment of the market comes before the average of the market and is most likely to want to see a whole product solution and a value proposition before buying?
A) innovators
B) early adopters
C) laggards
D) early majority

Question

Quizplus · Accepted Answer

The early majority comes before the average of the market and typically wants to see a whole product solution and a clear value proposition before making a purchase decision.

Which Segment of the Market Comes Before the Average of the Market