Much of the data that marketing managers need to make routine decisions may already exist inside a company's databases and is accessible through the company's
A)corporate intranet.
B)decision support system.
C)social media networks.
D)legacy mainframe applications.
E)accounting spreadsheets.

Question

Quizplus · Accepted Answer

A decision support system (DSS) is specifically designed to help managers make decisions by providing access to relevant data and analytical tools, often integrating data from various sources within the company.

Much of the Data That Marketing Managers Need to Make