Which of these following statements is true?
A) Consumer research about e-commerce requires different marketing research tools.
B) Marketing research about the Internet is best handled by companies that create Internet software.
C) Marketing research about the Internet is best handled by large companies that have access to large samples of consumers.
D) Consumers' Internet activities can be integrated with their purchase data.
E) Web-based surveys will help ensure a representative, global sample for marketing researchers.

Question

Quizplus · Accepted Answer

The Answer of Which of these following statements is true?
A) Consumer research about e-commerce requires different marketing research tools.
B) Marketing research about the Internet is best handled by companies that create Internet software.
C) Marketing research about the Internet is best handled by large companies that have access to large samples of consumers.
D) Consumers' Internet activities can be integrated with their purchase data.
E) Web-based surveys will help ensure a representative, global sample for marketing researchers.

Which of These Following Statements Is True