Consumer psychographics are easy to quantify, less complex than demographics, and open to less interpretation about consumer attitudes, values, and lifestyles.

Name: Consumer psychographics are easy to quantify, less complex than demographics, and open to less interpretation about consumer attitudes, values, and lifestyles.
Brand: Quizplus
Rating: 5.0 (43 reviews)

Question

Quizplus · Accepted Answer

Psychographics, which include attitudes, values, and lifestyles, are more complex and subjective than demographics, making them harder to quantify and open to more interpretation.

Consumer Psychographics Are Easy to Quantify, Less Complex Than Demographics