Hamel and Prahalad have developed a model that can help managers assess how and when they should expand beyond their current market or industry. They find that it is useful to view a company as a
A) portfolio of resources.
B) portfolio of situational advantages.
C) portfolio of strategies.
D) portfolio of core competencies.
E) portfolio of strategic intent.

Question

Quizplus · Accepted Answer

Hamel and Prahalad's model suggests that a company should view itself as a portfolio of core competencies rather than just a portfolio of resources, situational advantages, strategies, or strategic intent. This implies that a company should focus on its core strengths and competencies and leverage those to expand into new markets or industries.

Hamel and Prahalad Have Developed a Model That Can Help