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Like Many Characters Created for Commercials, the Duck from the AFLAC

Question 98

Multiple Choice

Like many characters created for commercials, the duck from the AFLAC insurance commercials has appeared on T-shirts, caps, cups, and posters-some licensed, many not. Soon some other commercials will capture the attention of U.S. consumers, and some other character(s) will appear on T-shirts, caps, cups, and posters. These commercial-derived products are examples of:


A) product positioning.
B) fads.
C) forecasted trends.
D) postponed obsolescence.
E) styles.

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