Which of the following is likely to trigger an impulse purchase?
A) product display
B) newspaper inserts advertising weekly price specials
C) point-of-sale promotion
D) A and C
E) A, B, and C

Question

Quizplus · Accepted Answer

Impulse purchases are often triggered by immediate visual stimuli or promotions at the point of sale, making product displays and point-of-sale promotions effective triggers. Newspaper inserts are less immediate and typically planned.

Which of the Following Is Likely to Trigger an Impulse