Relationship marketing is the process of developing and nurturing relationships with a company's suppliers.
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Q12: Services refer to intangible activities or benefits
Q13: Taking a taxi from the airport to
Q14: A dry cleaner would be an example
Q15: The first level of exchange takes place
Q16: Customer satisfaction is central to marketing.
Q18: Marketing has evolved over time and, as
Q19: The production concept assumes that consumers prefer
Q20: The product orientation works well for mass-market
Q21: Medical and dental services are guided primarily
Q22: The main disadvantages of the product and
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