Organisations that pursue a specialisation strategy seek to establish a dominant position in their chosen ___________ market.
A) product.
B) consume.
C) producer.
D) niche.

Question

Quizplus · Accepted Answer

understand the target marketing concept. Organisations that pursue a specialisation strategy seek to establish a dominant position in their chosen niche market.

Organisations That Pursue a Specialisation Strategy Seek to Establish a Dominant