A persuasive email message to promote pop-up blocker software has as its central selling point the protection of children from pornography.The central selling point should
A)appear early in the message when the product is introduced.
B)appear at the end of the message to reinforce the requested action.
C)be reinforced as the benefits of the product are discussed.
D)be emphasized in each of the areas described above.

Question

A persuasive email message to promote pop-up blocker software has as its central selling point the protection of children from pornography.The central selling point should
A)appear early in the message when the product is introduced.
B)appear at the end of the message to reinforce the requested action.
C)be reinforced as the benefits of the product are discussed.
D)be emphasized in each of the areas described above.

Quizplus · Accepted Answer

The central selling point of protecting children from pornography is crucial and should be emphasized throughout the persuasive email message: at the beginning to capture attention, during the discussion of benefits to reinforce its importance, and at the end to leave a lasting impression and encourage action.

A Persuasive Email Message to Promote Pop-Up Blocker Software Has