An effective action paragraph in a sales message reminds the recipient of the benefit,which may be another referral to the central selling point.

Question

Quizplus · Accepted Answer

An effective action paragraph in a sales message should remind the recipient of the benefit, which often refers back to the central selling point. By doing so, it reinforces the value of the product or service being offered and encourages the recipient to take action.

An Effective Action Paragraph in a Sales Message Reminds the Recipient