Peter Gavos is a vice president with Target. Gavos is interested in improving the performance of the "pet supplies" departments in all stores. He identified some of the country's best pet stores and in the process of gathering financial data from these stores so that he can understand how to improve performance Target's pet supply department. Gavos is using a process known as __________.
A) benchmarking
B) Deming cycle
C) total quality management (TQM)
D) reengineering

Question

Quizplus · Accepted Answer

Benchmarking involves comparing one's business processes and performance metrics to industry bests or best practices from other companies. In this case, Gavos is comparing Target's pet supplies departments to those of the country's best pet stores to identify areas for improvement.

Peter Gavos Is a Vice President with Target