These statements are all examples of how businesses can use digital media to help them succeed EXCEPT
A) Retro Candies, a small candy store in Ohio, uses Facebook to branch out to customers in other states.
B) Supplies and More, a chain of office supply stores, sends customers a link to its online catalog, so they can order office supplies from their offices or homes.
C) Footworks, an online shoe store, creates a customer community by encouraging customers to post reviews of their purchases on its website.
D) Dana's Dance Studio, a small dance studio in Chicago, posts ads in the local newspapers to attract new customers.
E) Outdoor Living, a recreational furniture company with studios across the country, hosts a blog where the company and customers can post photos and comments on specific pieces of furniture.

Question

Quizplus · Accepted Answer

Even small companies, like Retro Candies, can use digital media to reach new markets. Brick-and-mortar companies, like Supplies and More and Outdoor Living, can use online catalogs, company websites, and blogs to supplement their retail stores. Additionally, Internet companies, like Footworks, let customers post reviews of their purchases on their websites, creating company-sponsored communities. Dana's Dance Studio only advertises in local newspapers.

These Statements Are All Examples of How Businesses Can Use