Reader benefits are benefits or advantages that the reader gets by
A) Using your services.
B) Buying your products.
C) Following your policies.
D) Adopting your ideas.
E) All of the above.
Correct Answer:
Verified
Q31: By adding words to develop a reader
Q32: Reader benefits are unnecessary in messages to
Q33: Poor reader benefits are better than no
Q34: Reader benefits without you-attitude are doomed to
Q35: Avoid using you-attitude with reader benefits, as
Q37: Which of the following is NOT a
Q38: Psychological description involves giving details that
A) Manipulate
Q39: In a groundbreaking study of professional employees,
Q40: Expectancy theory says
A) Most people try their
Q41: An entry-level employee is arriving to work
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