In RFM analysis,an R score of 5 shows that ________.
A) the customer has not made recent purchases
B) the customer has bought the most expensive item
C) the customer has frequently ordered costly items
D) the customer has purchased high end items lately
Correct Answer:
Verified
Q1: In market-basket terminology,_ is the term used
Q4: Which of the following RFM scores refer
Q5: Which of the following is a data
Q6: If a customer has an RFM score
Q7: The RFM score is obtained by ranking
Q8: What is the basic idea of the
Q17: Which of the following marketing techniques refers
Q18: In RFM analysis,an M score of _
Q33: In market-basket terminology, a conditional probability estimate
Q36: _ shows how much the base probability
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