Focus groups are guided by a moderator who encourages discussion and keeps the group from straying too far from the primary topic. To be effective, moderators should possess several characteristics. Which of the following is NOT one of those characteristics?
A) personable
B) attentive
C) objective
D) professionally trained
E) should be older than the participants

Question

Quizplus · Accepted Answer

Age is not a factor in being an effective focus group moderator.

Focus Groups Are Guided by a Moderator Who Encourages Discussion