In a(n) _____ scale, respondents put objects in an order of some variable under study.
A) comparative rating
B) Likert
C) rank-order
D) semantic differential

Question

Quizplus · Accepted Answer

In a rank-order scale, respondents are asked to put objects in a specific order according to some variable being studied. This is different from comparative rating scales where respondents are asked to rate objects on a single dimension and Likert scales where respondents are asked to rate their agreement or disagreement with a statement. Semantic differential scales ask respondents to rate objects on a set of bipolar adjectives.

In A(n) _____ Scale, Respondents Put Objects in an Order