Which of the following forms of media has remained stable in terms of percentage of media spending attributed to it?
A) newspapers
B) magazines
C) outdoor
D) direct mail
E) none of the above

Question

Quizplus · Accepted Answer

Outdoor advertising has remained relatively stable in terms of the percentage of media spending attributed to it, as it has adapted to technological changes and continues to reach consumers effectively in public spaces.

Which of the Following Forms of Media Has Remained Stable