The pricing approach where prices are set based on what customers believe to offer value is called:
A) The cost-oriented approach.
B) The competitor-oriented approach.
C) The demand-oriented approach.
D) The value-oriented approach.
Correct Answer:
Verified
Q5: Sunday newspapers (in Britain, France, Thailand, Sweden)
Q6: There are four types of pricing approaches.
Q7: This occurs in very large organizations where
Q8: Fixed costs are costs that vary according
Q9: The general idea that price indicates quality
Q10: Value is defined as 'the regard that
Q11: A cost-oriented approach is where prices are
Q12: The market penetration pricing approach is used
Q13: These are costs which vary according to
Q14: The pricing approach where prices are set
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