Which of the following is an example of Business Communication 2.0 in action?
A) An electronics store invites customers to submit YouTube videos showing how to install home theater systems.
B) A manager sends out weekly newsletters to employees.
C) An advertising firm creates a television commercial for a local automobile dealer.
D) All of the above are examples of Business Communication 2.0.

Question

Quizplus · Accepted Answer

Business Communication 2.0 refers to the use of social media and other digital technologies to communicate with customers and stakeholders. Option A involves inviting customers to submit YouTube videos, which is an example of engaging customers through social media. Option B involves traditional communication methods such as newsletters, while Option C involves creating a television commercial, which is also a traditional communication method. Therefore, only option A qualifies as an example of Business Communication 2.0.

Which of the Following Is an Example of Business Communication