Direct marketers seek a measurable response,typically a customer order.This is sometimes called ________.
A) benchmarking
B) direct marketing
C) first-time ordering
D) direct-order marketing
E) direct-access marketing

Question

Quizplus · Accepted Answer

Direct marketers seek to generate a direct response from consumers, typically in the form of a customer order. Direct-order marketing is the term used to describe this type of marketing approach.

Direct Marketers Seek a Measurable Response,typically a Customer Order