Realizing that although household products is a huge category,taking up an entire supermarket aisle or more,it is an incredibly boring one,the founders of Method Products designed a sleek,uncluttered dish soap container that also carried functional advantages.Method is competing in the crowded market for household products on the basis of superior ________.
A) design
B) durability
C) conformance
D) reliability
E) performance quality

Question

Quizplus · Accepted Answer

The passage mentions that Method Products differentiated themselves in the crowded market for household products by designing a sleek, uncluttered dish soap container that also carried functional advantages. This indicates that Method is competing on the basis of superior design.

Realizing That Although Household Products Is a Huge Category,taking Up