Marketers look at where consumers are gathering to gain insights into consumption trends.The movement to ________ states has lessened the demand for warm clothing and increased the demand for air conditioning.
A) Northeast
B) Sunbelt
C) Midwest
D) West Coast
E) Mountain

Question

Quizplus · Accepted Answer

The Sunbelt states generally have warmer climates, which would lessen the demand for warm clothing and increase the demand for air conditioning. This trend may not be as prevalent in other regions such as the Northeast, Midwest, West Coast, or Mountain states.

Marketers Look at Where Consumers Are Gathering to Gain Insights