A researcher is interested in studying dual-earner Hispanic couples. She receives names of other couples from some of her interviewees. This is an example of what type of sampling technique:
A) Simple random sampling
B) Snowball sampling
C) Quota sampling
D) Purposive sampling

Question

Quizplus · Accepted Answer

The sampling technique described is snowball sampling since the researcher is relying on referrals from current interviewees to find additional participants.

A Researcher Is Interested in Studying Dual-Earner Hispanic Couples