When looking for strengths and weaknesses, top management is:
A) Assessing the external environment.
B) Analyzing the competition.
C) Evaluating the internal situation in order to define its distinctive competence.
D) Wasting its time since it has no control over these things.

Question

Quizplus · Accepted Answer

Top management needs to evaluate the internal situation to determine the organization's distinctive competence, which helps to identify strengths and weaknesses. This evaluation can inform strategic decisions and enable the organization to gain a competitive advantage. Assessing the external environment and analyzing the competition are also important, but they are not the primary focus of identifying strengths and weaknesses. Option D is incorrect because top management has control over the internal situation and can work to improve it.

When Looking for Strengths and Weaknesses, Top Management Is