The most widespread basis for conformity to group norms is compliance; that is, assenting to a norm in order to attain rewards or avoid punishment.

Name: The most widespread basis for conformity to group norms is compliance; that is, assenting to a norm in order to attain rewards or avoid punishment.
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Compliance is one of the most common forms of conformity, where an individual publicly conforms to a group norm without necessarily agreeing with it, just to avoid punishment or gain rewards.

The Most Widespread Basis for Conformity to Group Norms Is