Tracking of Web site visits and browsing patterns of visitors to a company's site is accomplished using:
A) personal data
B) cookies
C) logins and ID codes
D) commercial database services

Question

Quizplus · Accepted Answer

Web site visits and browsing patterns can be tracked using cookies, which are small text files placed on a user's computer by the website. Personal data and logins/ID codes may be used in some cases, but cookies are the most common and efficient method for tracking web activity. Commercial database services may provide additional information, but are not required for basic tracking of web site visits and browsing patterns.

Tracking of Web Site Visits and Browsing Patterns of Visitors