In a symmetrical model, communication runs from the organization and from the public to the organization regarding attitudes and behaviors.
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Q27: The U.S. government used Bernays's work for
Q28: Public relations is a marketing function.
Q29: Today the word propaganda is a pejorative
Q30: Spin means using full disclosure and not
Q31: According to Grunig and Hunt, press agentry/publicity
Q33: Many criticize this symmetrical model as too
Q34: The Excellence Study conducted by the professors
Q35: The Grunigs separated public relations from marketing
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