The least relevant reason for business to be interested in sustainable development in the following list is:
A) Business is a significant contributor to global environmental problems and hence it should ethically have an interest and role in sustainable development measures
B) Business is suffering, and will suffer more, from global environmental problems if things go on as they are, and hence business has an interest in sustainable development measures to protect itself from further damage
C) The implementation of many measures to promote sustainable development represents both sensible measures to reduce costs anyway in a company, and may also represent good business opportunities for enterprising companies to develop new markets
D) Taking an interest in sustainable development is a good marketing tool for a company

Question

Quizplus · Accepted Answer

The least relevant reason is that sustainable development serves as a marketing tool. While it can be beneficial for a company's image, the primary motivations for businesses to engage in sustainable development are ethical responsibilities, self-protection from environmental damage, and the potential for cost savings and new business opportunities. Marketing benefits, though real, are more of a secondary advantage rather than a core reason for pursuing sustainability.

The Least Relevant Reason for Business to Be Interested in Sustainable