Question 1

Which of the following statements are to be found in Crane et al's definition of consumer rights? Please select all that apply.

Accepted Answer

Crane et al's definition of consumer rights includes the idea of inalienable entitlements to fair treatment, the respect for consumer dignity, and the duty of sellers to treat consumers as ends in themselves.

Question 2

The notion of caveat emptor has been eroded over time. One example of this is the UN's guidelines on consumer protection. Carefully read the following statements and indicate which of them is not one of the objectives of those guidelines.

Accepted Answer

B

Question 3

Match the following common ethical problems around marketing with the main consumer rights involved.
-Intrusiveness

Accepted Answer

Intrusiveness in marketing often violates the consumer's right to privacy, as it involves unwanted or excessive interference in personal space or information.

Question 4

Match the following common ethical problems around marketing with the main consumer rights involved.
-Predatory pricing

Accepted Answer

Predatory pricing is a form of unfair competition in which a company sets prices below cost in order to drive competitors out of the market. This practice violates the consumer right to fair prices.

Question 5

Match the following common ethical problems around marketing with the main consumer rights involved.
-Buyer-seller relationships

Accepted Answer

The right to engage in markets is directly related to buyer-seller relationships, as it ensures consumers have the freedom to participate in the marketplace and make choices among various products and services.

Question 6

Match the following common ethical problems around marketing with the main consumer rights involved.
-Consumer exclusion

Accepted Answer

The answer of Match the following common ethical problems around...

Question 7

Fill in the word missing from Crane et al's definition of deception in the context of marketing communication: '_________occurs when a marketing communication either creates, or takes advantage of, a false belief that substantially interferes with the ability of people to make rational consumer decision making.'

Accepted Answer

The answer of Fill in the word missing from Crane...

Question 8

What responsibility are sellers often said to have, in relation to customers perceived to be vulnerable in some way?

Accepted Answer

Sellers have a duty of care to ensure that vulnerable customers are not exploited or taken advantage of, ensuring their needs and limitations are considered in transactions.

Question 9

What do Crane et al identify as a focus for debate in the case of companies expanding into new, international markets? Please select all that apply.

Accepted Answer

The answer of What do Crane et al identify as...

Question 10

What is the 'bottom of the pyramid' concept?

Accepted Answer

The 'bottom of the pyramid' concept involves creating business models that offer innovative products and services to the world's poorest people, aiming to improve their quality of life while also tapping into a large, underserved market.

Question 11

_________ consumption is the use of good and services that respond to basic needs and bring a __________, whist minimising the use of natural resources, _________ materials and emissions of ________ and pollutants over the life cycle, so as not to jeopardise the needs of ______ generations.

Accepted Answer

The answer of _________ consumption is the use of good...

Question 12

Which of the following statements about ethical consumption would Crane et al agree with? Please select all that apply.

Accepted Answer

The answer of Which of the following statements about ethical...

Question 13

Buchholz (1998) identifies the changing ethics governing our societies as a factor in the move towards more sustainable consumption. Which of the following statements is accurate according to her model? Please select all that apply.

Accepted Answer

The answer of Buchholz (1998) identifies the changing ethics governing...

Question 14

Under neoclassical economics prices are set at market equilibrium, yet arguably this is flawed and can cause ethical problems, for instance, when companies exploit monopolistic market positions.

Accepted Answer

Neoclassical economics assumes perfect competition, but in reality, monopolies can manipulate prices, leading to ethical concerns such as exploitation and reduced consumer welfare.

Question 15

What are the two main potential violations of the "right to fair treatment?"

Accepted Answer

The answer of What are the two main potential violations...

Question 16

Certain groups of consumers being discriminated against and excluded from being able to gain access to products that are necessary for them to achieve a reasonable quality of life is known as?

Accepted Answer

The answer of Certain groups of consumers being discriminated against...

Question 17

Cultural _______, differing standards of _______ protection and the role of markets in addressing _________ and ________ are all key consumer related, ethical considerations of businesses operating in the global marketplace.

Accepted Answer

Cultural homogenization, differing standards of consumer protection, and the role of markets in addressing poverty and development are key ethical considerations for businesses globally.

Question 18

The provision of financial services to poor customers who are normally unable to access traditional banking services is known as
_______.

Accepted Answer

The answer of The provision of financial services to poor...

Quiz 8: Consumers and Business

Which of the following statements are to be found in Crane et al's definition of consumer rights? Please select all that apply.

The notion of caveat emptor has been eroded over time. One example of this is the UN's guidelines on consumer protection. Carefully read the following statements and indicate which of them is not one of the objectives of those guidelines.

Match the following common ethical problems around marketing with the main consumer rights involved. -Intrusiveness

Match the following common ethical problems around marketing with the main consumer rights involved. -Predatory pricing

Match the following common ethical problems around marketing with the main consumer rights involved. -Buyer-seller relationships

Match the following common ethical problems around marketing with the main consumer rights involved. -Consumer exclusion