When discussing the "long-tail thesis", Chris Anderson of Wired magazine says that if you aggregate enough minority taste, you'll often
A) have to predict demand.
B) find a big new market.
C) be unable to tap into latent demand.
D) resort to traditional retail.
E) raise the cost of distribution.

Question

Quizplus · Accepted Answer

The long-tail thesis is based on the idea that by aggregating enough niche or minority tastes, a business can tap into a large new market. This is because the internet and modern technology make it easier to distribute and sell a wide variety of products, even if they appeal to a small segment of the overall market. By catering to these minority tastes, businesses can find new customers and grow their market share.

When Discussing the "Long-Tail Thesis", Chris Anderson of Wired Magazine