In the proposal solicitation process, ________ should be marketing documents that describe value and benefits in customer terms.
A) global proposals
B) written proposals
C) oral proposals
D) e-proposals
E) alliance proposals

Question

Quizplus · Accepted Answer

Written proposals are the documents that are submitted in the proposal solicitation process. These proposals should be marketing documents that effectively communicate the value and benefits of the proposal in terms that are easily understandable by the potential customer. This is important as it increases the chances of the proposal being accepted.

In the Proposal Solicitation Process, ________ Should Be Marketing Documents