It is important that marketing researchers try to educate manager/clients on the determinants of sample size as an ethical issue arises when the researcher benefits by using larger samples.

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Ethically, it is important that marketing researchers educate managers/clients on the determinants of sample size as it can lead to an increase in research costs and may not necessarily provide more accurate or reliable results. Using larger samples only to benefit the researcher's interests can be unethical and misleading. Therefore, educating the clients on the importance of selecting an appropriate sample size is crucial for conducting ethical research.

It Is Important That Marketing Researchers Try to Educate Manager/clients