Spreading negative word-of-mouth is an example of how consumers' usage of a product
A) can influence other consumer behaviors.
B) impacts disposition.
C) has hedonic implications for acquisition.
D) has symbolic implications for disposition.
E) will lead to other offerings in the marketplace.

Question

Quizplus · Accepted Answer

Spreading negative word-of-mouth can influence other consumers' behaviors by discouraging them from using or purchasing the product. This shows the impact of consumers' usage of a product on others.

Spreading Negative Word-Of-Mouth Is an Example of How Consumers' Usage