Which of the following sequences works best for most persuasive messages?
A)Motivate action,gain attention,build interest,request order
B)Gain attention,build interest,elicit desire and reduce resistance,motivate action
C)Build interest,gain attention,motivate action,elicit desire and reduce resistance
D)Gain attention,build interest,motivate action,request order

Question

Quizplus · Accepted Answer

The sequence "Gain attention, build interest, elicit desire and reduce resistance, motivate action" is the best choice for most persuasive messages as it follows the AIDA model - Attention, Interest, Desire, Action. It grabs the reader's attention, build their interest in the product or service, creates a desire for it by highlighting its benefits, and reduces any resistance they may have before finally motivating them to take action or make a purchase.

Which of the Following Sequences Works Best for Most Persuasive