Question 1

Match between columns
                        Premises: Significant investment due to production
Advertising without using traditional advertising media
Text at the top of the page in a publication
Directly populated and updated from a database
Text at the bottom of every page in a publication
Background area used to create repeatable elements
Shows the page or pages that contain the elements you want to repeat
The way inner pages appear as two adjacent, facing pages in a book
Designed with graphics or pictures in mind
Route to a computer file

Accepted Answer

The Answer of spread and path and data driven publication is...

Question 2

Critical Thinking Questions Case 8-2
One of your tasks as the marketing director for a new insurance company is to assist with the creation of a new marketing catalog. You will be presenting your idea to the company's president in a month, and you've decided to use Publisher to create the catalog. You have an assistant to help you with the marketing strategy, but she isn't familiar with how Publisher works. She asks you the following questions.
What does the term two-page spread refer to? You tell her ____.
A) the method AutoCorrect uses to scan for misspellings and other errors
B) the layout of linked pictures in a publication
C) the way inner pages appear as two adjacent, facing pages in a book, catalog, magazine, or other publication
D) the tendency of catalog text to spill over from one page onto the next

Accepted Answer

A two-page spread refers to how inner pages appear as two adjacent, facing pages in a publication like a book, catalog, or magazine, allowing for a cohesive design across both pages.

Question 3

Critical Thinking Questions Case 8-2
One of your tasks as the marketing director for a new insurance company is to assist with the creation of a new marketing catalog. You will be presenting your idea to the company's president in a month, and you've decided to use Publisher to create the catalog. You have an assistant to help you with the marketing strategy, but she isn't familiar with how Publisher works. She asks you the following questions.
Where does Publisher recommend that a publication and its data source reside? You tell her ____.
A) in the same folder location
B) on the same computer
C) on the same hard drive
D) in the same document

Accepted Answer

Publisher recommends that a publication and its data source reside in the same folder location to ensure that links between the publication and its data source remain intact and to facilitate easier management and access to the files.

Quiz 8: Generating Data-Driven Catalogs

Identify the letter of the choice that best matches the phrase of definition.