In the context of the business market, the increased interdependence between buyers and sellers and the desire to reduce risk of the unknown has led to an emphasis on developing short-term buyer-seller relationships.

Question

Quizplus · Accepted Answer

In the business market, the increased interdependence between buyers and sellers and the desire to reduce risk has actually led to an emphasis on developing long-term relationships, as these can provide more stability, trust, and understanding between the parties involved.

In the Context of the Business Market, the Increased Interdependence