Which of the following steps in the selling process corresponds to the step of performance feedback and evaluation in the business buyer's buying process?
A) Assessing value and relationship performance
B) Activating the buying process
C) Earning customer commitment
D) Planning value-based sales dialogue and presentations
E) Engaging prospects and customers through sales dialogue and presentations

Question

Quizplus · Accepted Answer

Assessing value and relationship performance in the selling process corresponds to the step of performance feedback and evaluation in the business buyer's buying process. This step involves evaluating the effectiveness and outcomes of the business relationship and the product or service delivered, which aligns with the concept of performance feedback and evaluation from the buyer's perspective.

Which of the Following Steps in the Selling Process Corresponds