_____ is defined as i nformation about buyers that is gathered over time and from very different sources that helps the salesperson determine buyer needs to better serve them.
A) Competitor knowledge
B) Product knowledge
C) Customer knowledge
D) Industry knowledge
E) Promotion knowledge

Question

Quizplus · Accepted Answer

Customer knowledge is defined as information about buyers that is collected over time and from various sources, which aids salespeople in understanding buyer needs to serve them more effectively.

_____ Is Defined as I Nformation About Buyers That Is