In terms of total dollars spent, the number one and two advertising media are
A) television along with direct mail.
B) digital and television.
C) television and newspapers.
D) digital and radio.

Question

Quizplus · Accepted Answer

According to the Advertising Age's 2020 Fact Pack, television is the number one advertising medium in terms of total dollars spent, followed by direct mail in second place. Digital, newspapers, and radio follow in third, fourth, and fifth place, respectively.

In Terms of Total Dollars Spent, the Number One and Two