Marketing intermediaries add ________ utility to products by having them available when consumers want them.
A) time
B) allocative
C) response
D) form

Question

Quizplus · Accepted Answer

Marketing intermediaries add time utility to products by making them available to consumers when they want them. Time utility is one of the four types of utility (the others being form, place, and possession) that marketing intermediaries can add to a product.

Marketing Intermediaries Add ________ Utility to Products by Having Them