Concept testing involves placing a product in a place where consumers will buy it.

Name: Concept testing involves placing a product in a place where consumers will buy it.
Brand: Quizplus
Rating: 4.7 (33 reviews)

Question

Quizplus · Accepted Answer

Concept testing involves getting feedback from potential consumers about their thoughts and opinions on a product through surveys, focus groups, or prototypes. It does not involve placing the product in a location where consumers will buy it.

Concept Testing Involves Placing a Product in a Place Where