Digital media have created opportunities for companies to:
A)gain more control over what the consumer sees.
B)target specific markets.
C)offer the same experience as a brick-and-mortar store.
D)manage information that is disseminated through the web.
E)stimulate all five senses during online shopping experiences.

Question

Quizplus · Accepted Answer

Digital media allows companies to target specific markets by using data and analytics to identify and reach their desired audience.

Digital Media Have Created Opportunities for Companies To